JAPAN MENYU CAMPAIGN & PRODUCT LAUNCH

Launch of Waitrose own-brand Japanese range of 26 products.

Exciting launch of a new Waitrose own-brand Japanese range – Japan Menyū – an innovative, delicious and high quality range bringing great Japanese-inspired food to your plates.

CAMPAIGN PHOTOGRAPHY: YUKI SUGIURA,
PACKAGING PHOTOGRAPHY: CON POLOUS,
FOOD STYLISTS: SEIKO HATFIELD, SIAN DAVIES
PROP STYLIST: WEI TANG, BRANDING: JASON CHING,
ART DIRECTION: JAMES DAVIES